I could understand that a author of Death to User Generated Contents say that the term UGC is not new and horrible. That author says "So what's user-generated content? Junkies robotically filling boxes with packing peanuts. Lovely."
But I disagree with the author because most of the creator of the video are not junkie. For example, I have a friend who can edit video and I saw her making friend's birthday celebration video as a present. That video is very unique present and very special. She is not a junkie. Not even her, I know many people who likes youtube and upload fun videos. They are just normal college kids.
Also, I found video resumes on youtube. (Here is the one I found interesting because he tried to show his every abilities with the news format) It entertains the audiences and even proves that what a candidate can do. So, UGC is not just a jucki's robotically filling boxes with packing peanuts. It means something and it has intentions.
For example, the article Photos: YouTubers spoof and mock tech brands shows clearly that what the creators try to demonstrate in the video. I really enjoyed every video clips and I already saw the many different youtube version of Mac vs. PC. And the video I found while searching them again, I found the one I liked most. "Computer Sucks" featured with South Park. This video kicks both Mac and PC's ass. I really liked because this is soooo true.
See? UGC is so great to convey the idea simply and instantly.